How CRM boosts business revenue

There are several factors that contribute to a business’s success, such as a good location, quality products and services, and a well-planned marketing strategy. But one important component that every company should have is a reliable customer relationship management (CRM) system. As a business owner, you know that a solid base of loyal customers is […]

How business continuity plans fail

In the event of a disaster, businesses must make sure their servers and data are safe. But simply backing up your data doesn’t guarantee business continuity. Here are the mistakes that companies should avoid when preparing for the worst-case scenario. Mistake #1: Failing to plan for employees Companies that survive unexpected incidents are the ones […]

Back up your data with these solutions

Today’s businesses rely heavily on data to run their day-to-day operations. They use it for everything from building client relationships to developing marketing strategies and so much more. But without data backups, businesses stand to suffer from major losses and even end up closing up for good should any natural or human-made disaster occur. With […]

Comparing the top business dashboards

A dashboard is a single display that provides all the information you need to make important business decisions and manage your company. While dashboards are generally helpful, you need to choose the one that works best for your company’s objectives and goals. Here are three types of business dashboards to consider. Strategic dashboards Ideal for […]

Why should you automate SMB marketing?

One of the biggest innovations in business and technology is marketing automation. Previously reserved for well-funded enterprises, marketing automation is now accessible to small businesses, thanks to affordable cloud solutions. Here are five profitable benefits to automating some of your most mundane marketing tasks. Instant responses to email requests If a customer or prospect sends […]